, Bialystok University of Technology, Poland
-
Economics and Management Vol. 17 No. 3 (2012) - Contemporary Marketing
MARKETING INNOVATIONS IN TOURIST ENTERPRISES – HOW TO MEASURE THEM AND HOW TO EVALUATE THEM?
Abstract PDF -
Economics and Management Vol. 19 No. 4 (2014) - Corporate Social Responsibility
ANALYSIS OF THE EFFECTIVENESS OF SOCIALLY RESPONSIBLE INVESTING FUNDS IN POLAND
Abstract PDF -
Economics and Management Vol. 19 No. 3 (2014) - Contemporary Marketing
USER GENERATED CONTENT IN THE ASSESSMENT OF THE PERCEPTION OF THE TOURISM ENTITY IMAGE
Abstract PDF -
Economics and Management Vol. 19 No. 3 (2014) - Contemporary Marketing
DESIRED DIMENSIONS OF PLACE BRAND PERSONALITY, INCLUDED IN ADVERTISING SLOGANS OF POLISH TOWNS/CITIES
Abstract PDF